Swipe to Call on Snapchat

“Swipe To Call” on Snapchat in the Middle East

Snapchat is growing their Middle East footprint with a new advertising unit tailored to the region’s preference for phone calls. Users can easily “Swipe to Call” that makes it easy for people to connect with businesses. Continue reading “Swipe To Call” on Snapchat in the Middle East

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App Store Search Ads by Apple

App Store Search Ads available in Middle East

Mobile is a big playing field, especially given the number of native apps for various services. The fierce competition to promote users to install and use them also influences their discoverability, and Apple saw the opportunity by debuting Search Ads on the App Store few years ago to select countries. Few days ago, they’ve now been rolled out to more than 30 countries including the Middle East. Continue reading App Store Search Ads available in Middle East